Free Website & Marketing Audit

Identify what would make your website easier to find, trust and act on

We review your website, search visibility, proof, tracking and customer journey, then show the issues and changes most likely to improve visibility, traffic, enquiries and sales.

Offer Clarity What you offer, who it is for, why it matters and what to do next.
Trust & Proof Reviews, case studies, third-party proof and credibility signals.
Search & Tracking SEO, AI Search Optimisation, index visibility and measurement gaps.

Experience across client work, collaborations and recognised partners

Basil's Dog Food The Farmer's Dog Elate Allied Care Innovate UK University of Exeter

What We Review

A focused review of the pages, proof and search signals that shape enquiries, trust and wasted spend.

The audit helps you see whether your digital presence is creating the right commercial opportunities, or simply existing as a website, profile and disconnected marketing activity.

01

Website and offer clarity

We review how clearly your website explains what you offer, who it is for, why it is credible and how easy it is for a visitor to take the next step.

02

Visibility, authority and AI search

We review SEO foundations, index visibility, backlinks, third-party proof and AI Search Optimisation signals so the business is easier to find, understand and assess.

03

Tracking, conversion and paid media readiness

We look for gaps in analytics, enquiry journeys, calls to action, forms, landing pages and paid media readiness before recommending more traffic or spend.

Report Preview

A useful audit should make the next decision easier.

The output is not a raw tool export. It is a short, prioritised review showing what was checked, what matters commercially and which next step is most sensible.

How It Works

From your website URL to the right next step.

The audit is designed to reduce uncertainty, not create a long list of disconnected tasks.

1 URL submitted You share the website and main goal.
2 Public review We review visible pages, proof and search signals.
3 Priority findings You get the clearest issues and what was not assessed.
4 Debrief Where useful, we talk through what matters and what can wait.
5 Right next step Website, strategy, SEO, PPC, social, tracking or growth plan.

Why Cross Digital

Useful judgement, not just a score.

We look at websites, campaigns, content, SEO, AI Search Optimisation, paid media, proof and analytics as connected parts of the same customer journey.

Tools can surface issues, but they do not decide what matters commercially. The audit explains what is likely to affect enquiries, trust, visibility or measurement, and what can wait.

Questions

Free website and marketing audit FAQs.

What is included in a free website and marketing audit?

We review your website experience, offer clarity, trust signals, SEO foundations, AI Search Optimisation readiness, third-party proof, paid media context, tracking signals and conversion journey. The exact focus depends on your business and what you ask us to review.

Do you need access to Google Analytics or ad accounts?

Not for the first review. We can start with a public-facing review of your website, search signals and customer journey. If deeper tracking, SEO or PPC analysis is useful, we will agree what access is needed before reviewing it.

Is the audit really free?

Yes. The initial review is free to request. If we think a deeper project, rebuild or retained support is needed, we will explain that clearly after the review.

How long does the review take?

We will confirm timing once we know what you want reviewed. This is a manual review, so the aim is to give you useful priorities rather than an instant automated report.

Who is this audit best suited for?

It is best suited for teams that already have a website, traffic, campaigns or commercial goals in place, but need a clearer view of what to improve first.

Will you tell us what service we need?

We will recommend the most sensible next step based on the findings. That might be a website improvement, a strategy session, SEO, PPC, social support, tracking work, a new website or a monthly growth plan. We will not push a larger engagement if a smaller fix is the better starting point.

Request Your Audit

Request your free website and marketing audit.

For now, requests go through the contact page. Include your website URL and the main thing you want to improve.

Useful details to include

  • Your website URL
  • Your main goal, such as enquiries, sales, visibility, trust, tracking or paid media performance
  • Your business type and the customers you most want to reach
  • Any review platforms or proof sources, such as Google reviews, Trustpilot or sector directories
  • Any platforms you are using, such as Google Ads, Meta, Shopify, GA4 or Search Console
Request Via Contact Page

We will only use your details to respond to your request.